Effects of UPF Warning Labels on Social Media Among Teens and Young Adults

Completed · Not applicable

Conditions studied: Nutrition, Healthy Diet, Food Preferences

In brief

This study aims to evaluate whether Ultra-Processed Food (UPF) warning labels on social media posts improve consumer understanding and influence purchase intentions among teens and young adults. Participants aged 13-29 in the United States will be recruited and randomized into two groups: a control group (no label) and an intervention group (UPF warning). Participants will view social media posts featuring UPFs with or without warning labels and respond to survey questions following each post.

Key facts

Study ID

NCT07227519

Run by

University of Tennessee

People needed

1012

Starts

2025-12-02

Expected to finish

2025-12-16

Last updated by the study team

2026-08-10

Who can join

Age: 13 and older, up to 29. Sex: any. Healthy volunteers: accepted.

You may qualify if…

• Aged 13-29
• Reside in the US
• Can read and speak English

You may not qualify if…

• Under the age of 13 or over 29
• Reside outside of the United States
• Unable to complete a survey in English

Where it is running

• UTHSC Department of Preventive Medicine — Memphis, Tennessee, United States

Full record on ClinicalTrials.gov

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