Effects of Sugary Drinks Counter-marketing Messages

Completed · Not applicable

Conditions studied: Obesity, Weight Prejudice, Weight Gain, Dietary Habits

In brief

This study aims to examine consumer responses to traditional and counter-marketing messages discouraging sugary drink consumption, including effects on intentions to consume sugary drinks and perceived weight stigma. Because prior research has suggested that counter-marketing may be especially effective among younger populations, the investigators will examine effects overall and by age group (young adults \[ages 18-29 years\] vs. middle and older adults \[ages 30+ years\]).

Key facts

Study ID
NCT05953194
Run by
Stanford University
People needed
2184
Starts
2023-08-07
Expected to finish
2023-08-07
Last updated by the study team
2024-02-28

Who can join

Age: 18 and older. Sex: any. Healthy volunteers: accepted.

You may qualify if…

You may not qualify if…

Where it is running

Full record on ClinicalTrials.gov

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