Using Digital Media Advertising to Reduce the Duration of Untreated Psychosis

Completed · Not applicable

Conditions studied: Schizophrenia, First Episode Psychosis

In brief

There is compelling evidence that longer duration of untreated psychosis independently predicts negative outcomes. The proposal aims to explore whether targeted and proactive online outreach through search engine advertisements, coupled with engaging, informative, and interactive online resources, can effectively reduce the duration of untreated psychosis and facilitate earlier treatment initiation in New York State. Results from this initiative will be critical to informing the subsequent design and conduct of larger, focused, and proactive digital media campaigns targeting patient with First Episode Psychosis and their caregivers online, intended to accelerate linkage to care and reduce the duration of untreated psychosis throughout the U.S.

Key facts

Study ID
NCT03975400
Run by
Northwell Health
People needed
698
Starts
2020-04-22
Expected to finish
2023-05-31
Last updated by the study team
2023-11-03

Who can join

Age: any. Sex: any. Healthy volunteers: not accepted.

Where it is running

Full record on ClinicalTrials.gov

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