A Gamified, Social Media Inspired Personalized Normative Feedback Alcohol Intervention for Sexual Minority Women

Completed · Not applicable

Conditions studied: Alcohol Drinking, Alcohol Abuse, Alcohol; Harmful Use

In brief

Sexual minority women in the United States are more likely to drink alcohol, engage in heavy drinking, and experience alcohol-related problems than are heterosexual women. Yet, to date, no evidence-based intervention or prevention efforts have been developed to reduce alcohol consumption among female sexual minority community members. The proposed research seeks to narrow the disparity in alcohol intervention research by examining an innovative gamified personalized normative feedback (PNF) intervention to reduce drinking among sexual minority women found to frequent social media sites and overestimate norms related to peers' general alcohol use and drinking to cope with sexual minority stigma. The newly developed GANDR (Gamified Alcohol Norm Discovery and Readjustment) PNF format takes the well-established core components of a PNF alcohol intervention and delivers these components within an inviting, social media inspired, culturally-tailored online competition. This incognito intervention format is designed to be more appealing, engaging, believable, positively received, and thus effective than standard web-based PNF. The version developed for sexual minority women delivers PNF on alcohol use and stigma-coping behaviors within the context of an online game about sexual minority female stereotypes. Following two introductory rounds of play by a large cohort of sexual minority women, a sub-sample of 500 sexual minority female drinkers will be invited to participate in an evaluation study. Study participants will be randomized to receive 1 of 3 unique sequences of feedback (i.e., Alcohol \& Stigma-Coping, Alcohol \& Control, or Control topics only) during 2 intervention rounds taking place over a 6-month period. The randomized feedback sequences and multiple rounds of play will allow the research team to evaluate whether PNF on alcohol use reduces sexual minority women's alcohol consumption and negative consequences relative to PNF on control topics (AIM 2: H1), examine whether providing PNF on stigma-coping behaviors in addition to alcohol use further reduces alcohol use and consequences beyond alcohol PNF alone (AIM 2: H2), and identify mediators and moderators of intervention effectiveness (AIM 3).

Key facts

Study ID

NCT03884478

Run by

Loyola Marymount University

People needed

500

Starts

2019-02-06

Expected to finish

2019-10-10

Last updated by the study team

2023-03-07

Who can join

Age: 21 and older, up to 55. Sex: female. Healthy volunteers: accepted.

You may qualify if…

• Registered for the online competition
• Accept the competition's Terms of Service \& Privacy Policy
• Endorses a lesbian, bisexual, or queer female sexual identity
• Is between the ages of 21 and 55 years
• Has consumed 3 or more drinks on at least one occasion during the previous 2 months OR consumes alcohol 3 or more days per week
• Lives in North America (US or Canada)
• Does not have a partner or housemate participating
• Accepts invitation and consents to participate in the Evaluation Study

You may not qualify if…

• Does not register for the online competition.
• Does not accept the competition's Terms of Service \& Privacy Policy
• Is younger than 21 years of age or older than 55 years of age.
• Has NOT consumed 3 or more drinks on at least one occasion during the previous 2 months AND drinks less than 3 days per week
• Lives outside of North America
• Has a partner or housemate participating
• Declines invitation
• Does not consent to participate in the Evaluation Study

Where it is running

• Loyola Marymount University — Los Angeles, California, United States

Full record on ClinicalTrials.gov

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