Nudging Nutrition With Monetary Incentives Environmental Cues

Completed · Not applicable

Conditions studied: Obesity, Food Labeling, Health Behavior, Diet

In brief

The investigators hypothesize that monetary incentives and messaging, such as making nutritious foods relatively less expensive than less nutritious foods and framing the price difference in a positive or negative way, will influence purchasing behavior of households.

Key facts

Study ID

NCT02461108

Run by

Cornell University

People needed

221

Starts

2010-05-01

Expected to finish

2011-04-01

Last updated by the study team

2015-06-03

Who can join

Age: 18 and older, up to 70. Sex: any. Healthy volunteers: accepted.

You may qualify if…

• Loyalty card shoppers at Hannaford grocery stores

You may not qualify if…

• No children in household
• Less than 75% of food purchases made at Hannaford grocery stores

Where it is running

• New York City School District — New York, New York, United States

Full record on ClinicalTrials.gov

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